John Doe explains stocks to John Don’t
The stock market used to be an exclusive club. Now, all you need to play with the suits on Wall Street is a smartphone and the Trade Republic app.
To illustrate that, we let regular John Does (a taxi driver, a multi-tasking mum, a plant-obsessed pensioner, etc) explain investment jargon in their own words.
AD: Theresa Kaussner
Agency: Heimat/TBWA Berlin
Agency: Heimat/TBWA Berlin