Till Brokhausen

Creative / Copywriter

John Does explain Stock Trading to John Don’ts

The stock market used to be an exclusive club. Now, all you need to play with the suits on Wall Street is a smartphone and the Trade Republic app.

To illustrate that, we let regular John Does (a taxi driver, a multi-tasking mum, a plant-obsessed pensioner, etc) explain investment jargon in their own words.

CD: Fabian Frauenderka, Christian Lotz
Senior Copy: Christine Ramm
AD: Theresa Kaussner
Agency: Heimat/TBWA Berlin